Taking the theme of last week’s blog this week I want to focus this week again on technology and specifically to Apps and how best to use these to develop your events.
This week Sarah O’Donnell of Conference News says ‘Apps are mobile applications that can be downloaded and run on smartphones such as the iPhone, Blackberry or Google Android’
She highlights some popular Apps available to the busy event’s organiser for £10 or below:
· Super Planner - iTunes Preview states ‘Super Planner is a business app for the professional event planner. It provides a variety of planning tools, including calculators for venue capacity, staffing, catering, staging, projection and dance floor, as well as useful tips in several areas’ This would be useful for a busy Events Organiser when conducting multiple site visits of venues and hotels.
· Grupio - Grupio provides instant access to event details, speaker biographies, floor plans, with social networking (facebook and twitter) and live updates from event organisers. An opportunity to engage with your audience but also exposure for your sponsors and exhibitors and generate new streams of revenue. Another great opportunity to help make maximise return on investment for your events.
· But possibly the most sophisticated of all EventGenie is a customised app for event organisers, which provides a secure programme for messaging and a personalised agenda by highlighting certain sessions for delegates. It also allows visitor behaviour analysis enabling them to maximise event revenue. The My Event tool allows delegates to record notes, voice memos, photos and videos as well as download exhibitor brochures and speaker slides. Tickets or passes for events can be issued electronically through this app which also offers delegates the option to scan in business cards. A clever device!
Right that’s it I am off to buy an iPhone!! Mosaic Events will be trialing out some of the Apps in particular EventGenie looks great, let us know if you have used any of the above or have any other recommendations of Apps for events. As usual if you are interested in writing a blog for Mosaic Events please email sarah@mosaicevents.co.uk
Taken from Conference News Sarah O’Donnell

Hi Sarah - you're flying with your blogs - keep it up! Particularly like the images - need to think about that for mine too. Well done, Ed
ReplyDeleteI like the pics too! Also like the idea of EventGenie. I can imagine it working for visitors to big conferences and exhibitions, finding their way around and arranging meetings. Once people have experienced it they'll expect it everywhere!
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